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Glossary

Article Schema

Schema.org

Article Schema

Article is the Schema.org type for editorial content: blog posts, guides, and news articles. It includes the author, publication and modification dates, and the publisher.

Why It Matters for GEO

Article schema provides essential metadata for AI citations: who wrote the content, when it was published, and for which publication. AI engines use this information to evaluate freshness and credibility.

How to Optimize

  1. Always include author (Person or Organization)
  2. Update dateModified regularly
  3. Include publisher with logo
  4. Add a representative image

Example

{
  "@type": "Article",
  "headline": "GEO Guide 2025",
  "datePublished": "2025-01-01",
  "dateModified": "2025-01-02",
  "author": {"@type": "Person", "name": "GEO Expert"}
}