Knowledge Graph
A Knowledge Graph is a database that stores information about entities (people, places, things) and their relationships. Google's Knowledge Graph powers many search features and AI understanding.
Why It Matters for GEO
Being in a Knowledge Graph means AI can recognize your entity (brand, person) and cite it accurately. Schema.org helps establish your entity in knowledge graphs.
How to Build Presence
- Implement Organization schema with complete info
- Claim Google Business Profile
- Build Wikipedia/Wikidata presence
- Consistent NAP across the web