LLM (Large Language Model)
An LLM is an AI model trained on massive amounts of text data to understand and generate human-like language. GPT-4, Claude, and Llama are examples of LLMs powering AI search.
Why It Matters for GEO
LLMs power the AI engines you're optimizing for. Understanding how they process information helps you structure content for better citations.
LLM Characteristics
- Process text statistically, not semantically
- Prefer structured, clear content
- Can extract data from tables and lists
- Value authoritative, well-cited sources